Blog

Ideas, insights, and process

Explore thoughtful reflections on web development, graphic design, brand identity, and creative craftsmanship. From technical breakdowns and process insights to industry thoughts, this journal captures the thinking behind the work. Written from Portsmouth, Hampshire — for clients, creatives, and curious minds alike.

How to Optimise Your Website for Speed in 2025

How to Optimise Your Website for Speed in 2025

A slow site costs you more than traffic, it costs trust. Here’s how I fine-tuned my own site for speed and style in 2025, and how you can do the same.

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The Essential Guide to Web Design Principles in 2025

The Essential Guide to Web Design Principles in 2025

In 2025, great web design is more than just looking good — it’s about clarity, speed, trust, and mobile-first usability. This guide breaks down the essential principles of modern web design, from responsive layouts to SEO-ready structure, helping you build a website that truly performs.

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